The first step in choosing health insurance for your company is finding a good broker. A broker is a salesperson who has a state license to sell and service contracts of multiple health plans or insurers. The benefits of using an insurance broker make it worthwhile in almost any situation.
The difference between brokers and agents is that brokers work independently, able to give focused attention, while an agent works for an agency and may have a wide variety of responsibilities. A group health insurance broker is a specialist who acts on your behalf and not on behalf of one particular insurance carrier. They know their area of expertise and use it to the best benefit of the insured.
Your broker will also readily provide a variety of options that fit your needs. Small employer groups don't always have the resources to deal with the complexities of putting a benefits package in place for their employees, so having assistance to perform basic benefit comparisons to complex compliance issues can be valuable.
And most importantly - Buying from a broker means you are buying a service, not just a product. The prices quotes from the insurance carriers will all be similar whether you buy online or from your broker so take advantage of these benefits.
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